{"title":"HOY","description":null,"products":[{"product_id":"hoy","title":"HOY Balance bike","description":"\u003cp\u003e\u003cstrong\u003eFrame \u0026amp; Fork\u003c\/strong\u003e\u003cbr\u003eSizes: 12” Wheel\u003cbr\u003eFrame: Lightweight nylon reinforced composite frame\u0026nbsp;\u003cbr\u003eFork: Lightweight nylon reinforced composite fork\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSteering\u003c\/strong\u003e\u003cbr\u003eHandlebar: Alloy flat bar \/ 380mm wide\u003cbr\u003eStem: Alloy ahead stem, 50mm extension, Hoy branded top cap\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWheels\u003c\/strong\u003e\u003cbr\u003eRims: Alloy, 12 hole\u003cbr\u003eTyres: \u0026nbsp;Semi slick tyres, 12x1.75\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSizing\u003c\/strong\u003e\u003cbr\u003eThe 12\" HOY Weee! balance bike is recommended for children aged 2+, with a minimum inside leg measurement of 30cm and a minimum height of 85cm (2'9\").\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDesigned in Great Britain \/ Inspired by Gold\u003c\/strong\u003e\u003cbr\u003eInspired by a Champion – Drawing on his Olympic gold-medal winning experience, Sir Chris Hoy has designed a range of bikes that bring pro-level performance to young riders. Engineered for confidence and control, HOY bikes are lightweight, responsive, and built to inspire the next generation of cyclists.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy choose the HOY Weee! balance bike?\u003c\/strong\u003e\u003cbr\u003e• Lightweight \u0026amp; Tough – Built with a reinforced composite frame, the HOY Weee! is strong enough to handle everyday play but light enough for little riders to control—and for grown-ups to carry with ease.\u003cbr\u003e• Confidence Comes Naturally – With a low stand over height, wide handlebars, and grippy tyres, the ‘Weeee!’ helps toddlers feel stable and supported as they take their first strides into cycling.\u003cbr\u003e• Champion-Designed for Kids – With input from Sir Chris Hoy himself, this balance bike is designed specifically for little riders—with child-friendly geometry, comfy grips, and a perfectly sized saddle.\u003cbr\u003e• Easy to Carry, Easy to Love – Whether you’re heading to the park or packing up for a family trip, the built-in carry handle makes it easy to take the ‘Weeee!’ anywhere your little explorer wants to go.\u003cbr\u003e• Built to Last – Backed by a 3-Year Warranty – The Weee’ comes with a free 10-year extended warranty on the frame and fork, so your child can ride it, love it, and even pass it on.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe 12\" HOY Weee! – Big Smiles, Little Steps\u003c\/strong\u003e\u003cbr\u003eThe HOY Weee! is the perfect introduction to cycling for children aged 2 and up. Weighing just 3.86kg, it’s super lightweight and easy for toddlers to handle, helping them develop essential balance and coordination at their own pace—without the need for pedals or brakes.\u003c\/p\u003e\n\u003cp\u003eDesigned for comfort, control, and confidence, the Weee! features a low, stable frame, smooth-rolling wheels, and a carry-friendly saddle for easy transport. Whether it’s their first glide across the park or a quick roll down the pavement, this bike is built to make those early riding memories unforgettable.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e","brand":"stacxdistribution","offers":[{"title":"Blue","offer_id":57190116917572,"sku":null,"price":99.95,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":57190121046340,"sku":null,"price":99.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/9873\/2612\/files\/HOYBAL12R_HoyBBBlue_1.png?v=1788468783"},{"product_id":"hoy-pentland-20","title":"HOY Pentland 20\"","description":"\u003cp\u003e\u003cstrong\u003eFrame \u0026amp; Fork\u003c\/strong\u003e\u003cbr\u003eSizes: 20” Wheel\u003cbr\u003eFrame: Lightweight 6061 triple butted T6 alloy frame, Disc mounts\u003cbr\u003eFork: Lightweight full alloy fork, Disc mounts\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSteering\u003c\/strong\u003e\u003cbr\u003eHandlebar: Alloy riser bar, 520mm wide, 30mm rise, 6 degree backsweep\u003cbr\u003eStem: Alloy ahead stem, 50mm extension, Hoy branded top cap\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTransmission\u003c\/strong\u003e\u003cbr\u003eBrakes: Tektro MD-280 mechanical disc brakes, 160mm disc\u003cbr\u003eBrake Levers: Tektro alloy brake levers, Junior specific with reach adjust\u003cbr\u003eGear: Shimano SL-M310 Rapidfire Plus, 7 speed\u003cbr\u003eDerailleur: Shimano Tourney RD-FT35, Super short cage, 7 speed\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWheels\u003c\/strong\u003e\u003cbr\u003eRims: Double wall alloy, Disc specific, 24 hole\u003cbr\u003eTyres: Lightweight junior tyres, 20x1.50”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSizing\u0026nbsp;\u003c\/strong\u003e\u003cbr\u003eThe 20\" HOY Pentland bike is recommended for children aged 6+, with a minimum inside leg measurement of \u0026nbsp;53.5cm, and a minimum height of 113cm (3'8\").\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDesigned in Great Britain \/ Inspired by Gold\u003c\/strong\u003e\u003cbr\u003eInspired by a Champion – Drawing on his Olympic gold-medal winning experience, Sir Chris Hoy has designed a range of bikes that bring pro-level performance to young riders. Engineered for confidence and control, HOY bikes are lightweight, responsive, and built to inspire the next generation of cyclists.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy choose a HOY bike?\u003c\/strong\u003e\u003cbr\u003e• Lightweight Design – HOY bikes are built with triple-butted aluminium frames and carefully selected components, ensuring a light yet strong ride for young cyclists.\u0026nbsp;\u003cbr\u003e• Ultimate Control \u0026amp; Safety – All HOY junior bikes come equipped with powerful disc brakes, ensuring reliable stopping power in all conditions. Whether riding in the city or on light trails, these brakes give young riders the confidence and control they need to explore safely.\u003cbr\u003e• Engineered for Children – Designed with Sir Chris Hoy's experience in mind, these bikes deliver performance, control, and durability for young riders ready to push their limits.\u0026nbsp;\u003cbr\u003e• Built to Last – We’re so confident in the quality of our bikes, we offer a free 10-year extended warranty on HOY frames and forks, providing peace of mind with every ride.\u003cbr\u003e• Child-Focused Design – Thoughtfully developed with child-specific geometry, optimised handlebar widths, and adjustable brake levers to provide the perfect fit and feel.\u003c\/p\u003e\n\u003cp\u003eThe 20\" HOY Pentland Bike – Designed in Great Britain \/ Inspired by Gold\u003cbr\u003eThe HOY Pentland 20\" is the ideal first geared bike for young cyclists aged 6 to 8 who are ready to take the next step in their riding journey. Lightweight, responsive, and built to boost confidence, it’s designed to handle everything from local paths to weekend trail adventures.\u003c\/p\u003e\n\u003cp\u003eWeighing in at just 8.2kg, the Pentland 20\" offers effortless handling that lets young riders explore with control and comfort. Wide handlebars ensure stability, while wide treaded tyres provide grip and confidence across mixed terrain. Internal cable routing keeps things neat and reduces wear, and disc-specific wheels complement the powerful 160mm disc brakes for consistent stopping power.\u003c\/p\u003e\n\u003cp\u003eEquipped with a Shimano 7-speed drivetrain, including a 32T chainring and 11-32T cassette, this bike provides smooth gear changes and a great range for varied terrain. The shorter 127mm crank arms are specifically chosen to suit younger riders’ leg length and power, supporting a smooth and natural pedalling action.\u003c\/p\u003e\n\u003cp\u003eFinished with a custom HOY saddle and a quick-release seatpost clamp for easy height adjustments as your child grows, the HOY Pentland 20 is built for comfort, performance, and the joy of riding.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e","brand":"stacxdistribution","offers":[{"title":"Silver","offer_id":57190121111876,"sku":null,"price":549.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":57190121144644,"sku":null,"price":549.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/9873\/2612\/files\/HOYPEN20R_HoyRed20_1_bfca05b6-1e64-455e-b6e7-b9474955a2ef.jpg?v=1788469156"},{"product_id":"hoy-pentland-24","title":"HOY Pentland 24\"","description":"\u003cp\u003e\u003cstrong\u003eFrame \u0026amp; Fork\u003c\/strong\u003e\u003cbr\u003eSizes: 24” Wheel\u003cbr\u003eFrame: Lightweight 6061 triple butted T6 alloy frame, Disc mounts\u003cbr\u003eFork: Lightweight full alloy fork, Disc mounts\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSteering\u003c\/strong\u003e\u003cbr\u003eHandlebar: Alloy riser bar, 580mm wide, 30mm rise, 10 degree backsweep\u003cbr\u003eStem: Alloy ahead stem, 50mm extension, Hoy branded top cap\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTransmission\u003c\/strong\u003e\u003cbr\u003eBrakes: Tektro MD-280 mechanical disc brakes, 160mm disc\u003cbr\u003eBrake Levers: Tektro alloy brake levers, Junior specific with reach adjust\u003cbr\u003eGear: Shimano SL-M310 Rapidfire Plus, 8 speed\u003cbr\u003eDerailleur: Shimano Tourney RD-TX800, 8 speed\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWheels\u003c\/strong\u003e\u003cbr\u003eRims: Double wall alloy, Disc specific, 28 hole\u003cbr\u003eTyres: Lightweight junior tyres, 24x1.95”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSizing\u003c\/strong\u003e\u0026nbsp;\u003cbr\u003eThe 24\" HOY Pentland bike is recommended for children aged 8+, with a minimum inside leg measurement of \u0026nbsp;57cm, and a minimum height of 127cm (4'2\").\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDesigned in Great Britain \/ Inspired by Gold\u003c\/strong\u003e\u003cbr\u003eInspired by a champion – drawing on his Olympic gold-medal winning experience, Sir Chris Hoy has designed a range of bikes that bring pro-level performance to young riders. Engineered for confidence and control, HOY bikes are lightweight, responsive, and built to inspire the next generation of cyclists.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy choose a HOY bike?\u003c\/strong\u003e\u003cbr\u003e• Lightweight Design – HOY bikes are built with triple-butted aluminium frames and carefully selected components, ensuring a light yet strong ride for young cyclists.\u0026nbsp;\u003cbr\u003e• Ultimate Control \u0026amp; Safety – All HOY junior bikes come equipped with powerful disc brakes, ensuring reliable stopping power in all conditions. Whether riding in the city or on light trails, these brakes give young riders the confidence and control they need to explore safely.\u003cbr\u003e• Engineered for Children – Designed with Sir Chris Hoy's experience in mind, these bikes deliver performance, control, and durability for young riders ready to push their limits.\u0026nbsp;\u003cbr\u003e• Built to Last – We’re so confident in the quality of our bikes, we offer a free 10-year extended warranty on HOY frames and forks, providing peace of mind with every ride.\u003cbr\u003e• Child-Focused Design – Thoughtfully developed with child-specific geometry, optimised handlebar widths, and adjustable brake levers to provide the perfect fit and feel.\u003c\/p\u003e\n\u003cp\u003eThe 24\" HOY Pentland Bike – Designed in Great Britain \/ Inspired by Gold\u003cbr\u003eThe HOY Pentland 24\" is the perfect next step for young riders aged 8 and over who are ready to take on longer rides and more varied terrain. Designed to be lightweight, responsive, and confidence-inspiring, this bike is a great companion for both city paths and light trails.\u003c\/p\u003e\n\u003cp\u003eBuilt around a durable and lightweight frame, the HOY Pentland 24\" offers precise handling and stability. It features disc-specific wheels, internal cable routing for a cleaner look and better cable protection, wide handlebars for improved control, and wide treaded tyres that provide excellent grip across different surfaces.\u003c\/p\u003e\n\u003cp\u003eThe Shimano 7-speed drivetrain, combined with a 32T chainring and 11-32T cassette, ensures smooth shifting and gives young riders a practical range of gears for hills, flats, and everything in between. 140mm crank arms are tailored to younger legs, supporting efficient pedalling. Powerful 160mm disc brakes deliver dependable stopping power in all weather and terrain.\u003c\/p\u003e\n\u003cp\u003eDesigned with growth and comfort in mind, the HOY Pentland 24 includes a custom HOY saddle and a quick-release seatpost clamp, making it easy to adjust as your child grows. With subtle styling and premium features, it’s built for young cyclists who want to go further with confidence.\u003c\/p\u003e","brand":"stacxdistribution","offers":[{"title":"Black","offer_id":57190125273412,"sku":null,"price":589.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":57190125306180,"sku":null,"price":589.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/9873\/2612\/files\/HOYPEN24R_HoyRed24_2.png?v=1788469435"},{"product_id":"hoy-pentland-26","title":"HOY Pentland 26\"","description":"\u003cp\u003e\u003cstrong\u003eFrame \u0026amp; Fork\u003c\/strong\u003e\u003cbr\u003eSizes: 26” Wheel\u003cbr\u003eFrame: Lightweight 6061 triple butted T6 alloy frame, Disc mounts\u003cbr\u003eFork: Lightweight full alloy fork, Disc mounts\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSteering\u003c\/strong\u003e\u003cbr\u003eHandlebar: Alloy riser bar, 580mm wide, 30mm rise, 10 degree backsweep\u003cbr\u003eStem: Alloy ahead stem, 50mm extension, Hoy branded top cap\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTransmission\u003c\/strong\u003e\u003cbr\u003eBrakes: Tektro MD-280 mechanical disc brakes, 160mm disc\u003cbr\u003eBrake Levers: Tektro alloy brake levers, Junior specific with reach adjust\u003cbr\u003eGear: Shimano SL-M310 Rapidfire Plus, 8 speed\u003cbr\u003eDerailleur: Shimano Tourney RD-TX800, 8 speed\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWheels\u003c\/strong\u003e\u003cbr\u003eRims: Double wall alloy, Disc specific, 28 hole\u003cbr\u003eTyres: Lightweight junior tyres, 26x1.95”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSizing\u0026nbsp;\u003c\/strong\u003e\u003cbr\u003eThe HOY Pentland 26\" bike is recommended for children aged 9+, with a minimum inside leg measurement of \u0026nbsp;70cm, and a minimum height of 145cm (4'9\").\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDesigned in Great Britain \/ Inspired by Gold\u003c\/strong\u003e\u003cbr\u003eInspired by a champion – drawing on his Olympic gold-medal winning experience, Sir Chris Hoy has designed a range of bikes that bring pro-level performance to young riders. Engineered for confidence and control, HOY bikes are lightweight, responsive, and built to inspire the next generation of cyclists.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy choose a HOY bike?\u003c\/strong\u003e\u003cbr\u003e• Lightweight Design – HOY bikes are built with triple-butted aluminium frames and carefully selected components, ensuring a light yet strong ride for young cyclists.\u0026nbsp;\u003cbr\u003e• Ultimate Control \u0026amp; Safety – All HOY junior bikes come equipped with powerful disc brakes, ensuring reliable stopping power in all conditions. Whether riding in the city or on light trails, these brakes give young riders the confidence and control they need to explore safely.\u003cbr\u003e• Engineered for Children – Designed with Sir Chris Hoy's experience in mind, these bikes deliver performance, control, and durability for young riders ready to push their limits.\u0026nbsp;\u003cbr\u003e• Built to Last – We’re so confident in the quality of our bikes, we offer a free 10-year extended warranty on HOY frames and forks, providing peace of mind with every ride.\u003cbr\u003e• Child-Focused Design – Thoughtfully developed with child-specific geometry, optimised handlebar widths, and adjustable brake levers to provide the perfect fit and feel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe 26\" HOY Pentland Bike – Designed in Great Britain \/ Inspired by Gold\u003c\/strong\u003e\u003cbr\u003eThe HOY Pentland 26\" is the ideal companion for young riders aged 9 and over who are ready to explore further and ride with confidence. Designed for both urban environments and light off-road adventures, this bike is built to inspire a love for cycling.\u003c\/p\u003e\n\u003cp\u003eWith a lightweight yet durable frame, the HOY Pentland 26\" ensures effortless handling, allowing young riders to navigate roads and trails with ease. Featuring disc-specific wheels, internal cable routing for a clean look and added protection, wide handlebars for greater control, and wide treaded tyres for enhanced grip, this bike is ready for any adventure.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eThe Shimano 8-speed drivetrain, paired with a 32T chainring and 11-32T cassette, provides smooth shifting and the right range of gears for tackling climbs and picking up speed on descents. Powerful 160mm disc brakes deliver reliable stopping power in all conditions, giving riders the control they need.\u003c\/p\u003e\n\u003cp\u003eDesigned for both comfort and performance, the HOY Pentland 26 features a custom HOY saddle and a quick release seatpost clamp for easy adjustments as your child grows. With stylish yet understated colour accents, this bike is made for young riders who want to ride further and faster.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e","brand":"stacxdistribution","offers":[{"title":"Silver","offer_id":57190126551364,"sku":null,"price":629.0,"currency_code":"EUR","in_stock":true},{"title":"Black","offer_id":57190126584132,"sku":null,"price":629.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/9873\/2612\/files\/HOYPEN26B_HoyBlack26_1.png?v=1788469497"}],"url":"https:\/\/hpn50h-j7.myshopify.com\/en\/collections\/hoy.oembed","provider":"STACX ","version":"1.0","type":"link"}